The Most Exciting 2019 Beauty Launches You're Going to Want to Try ASAP

The Most Exciting 2019 Beauty Launches You're Going to Want to Try ASAP

Make this year your most beautiful one yet with the latest and greatest in makeup, skincare, and haircare. 

By Lookbook Staff

There's something infinitely appealing about the new. (Just the phrase conjures up images of stars and shiny things, right?) While some people can't wait to book a table at the buzzy restaurant that just sprang open, and others need to hear that album the second it drops, we over here at The Lookbook start tapping our fingers impatiently the minute we hear about a new beauty launch.

Whether it's a serum said to make skin glow brighter than Dorit Kemsley's neon swimwear, a dry shampoo that will help us in our mission to have hair like Cynthia Bailey's, or a palette that's as glam as any reunion look, we can't wait to get our hands on whatever's new in skincare, haircare, and makeup. So for us, a new year means a new beauty routine, and we're already starting to stockpile some of 2019's fresh-from-the-beauty-stork goods. Are you with us? 

Keep scrolling to see the new products that we're lusting after, or have already become addicted to this year. From a violet-hued serum made with an ingredient that's actually called beautyberry to a cleansing ritual that's fit for a goddess and an old favorite made with a revamped formula, these are the products that are making 2019 our most beautiful year yet.


Urban Decay's Brow Blade Ink Stain + Waterproof Pencil


We're constantly in search of a perfectly filled-in brow — really, who's not? — and 2019 might be our year to achieve that. Urban Decay just rolled out a bunch of new products that are just for brows (available now at and on January 15 at We're most excited to get our paws on this double-ended ink stain and waterproof pencil, which is said to give brows the look of having been freshly microbladed. (A look Margaret Josephs would go for!) Start by filling in and sculpting your brows with the pencil, then lock it all in with the "microblade ink stain." Other products in the new Street Style Brow Collection include brow primer and tinted gel, a waterproof brow putty, long-lasting grow gel, and more.

Becca Cosmetics Ultimate Lipstick Love


Everyone From Chrissy Teiegn to Heather Dubrow has used Becca Cosmetics, which is beloved for products that just give you that glow. (Honest!) The brand just dropped its Ultimate Love Lipsticks, which are moisturizing, nourishing, and designed to last for eight hours. Plus, the lipsticks come in 30 shades, including cool, neutral, and warm hues. What's not to love? 


Becca Cosmetics Ultimate Lip Definer



Care for some liner with that? Becca also just dropped the Ultimate Lip Definer, which comes in 18 shades and also lasts for eight hours. Bonus: there's a built-in sharpener, and this stuff will. not. smudge.


Kiehl's Cannabis Sativa Seed Oil Herbal Concentrate


Designed to clean up problem skin, this intriguing new oil promises to reduce redness and help stressed skin hydrate and relax. Ahh. We feel calmer just knowing it exists. 

Kevyn Aucoin Emphasize Eyeshadow Design Palette


Not only does this palette offer matte and satin shadows, it also has a cool, cream-foil shadow. The latter can be used on its own, or as a liner — and who doesn't love a little extra gleam? The Vanderpump Rules ladies will probably want to get in on this: We know that Katie Maloney-Schwartz and Stassi Schroeder are both fans of the brand.


Benefit Roller Liner


This matte liquid liner has a precision tip that delivers a smooth, fine line. Fun fact: The good people at Benefit had about 100 test this out, and 93 of them reported that the liner doesn't tug or drag on skin, which is pretty huge. Even bigger, Kyle Richards approves this brand.  



Tatcha Violet C Brightening Serum


In just eight weeks, you can expect to see an improvement in overall skin texture — and your complexion should be noticeably smoother in just seven days. The serum's secrets lie in its powerful mix of ingredients, which include two types of vitamin C and Japanese beautyberry.


Jane Iredale Serum


Launching on January 14, this smoothing and brightening potion combines hydrating hyaluronic acid and botanicals that are packed full of nutrients. It promises to plump up the skin, and deliver a mega dose of moisture. Read: it just might be the key to escaping dull skin this winter.

Will be available at


Kiehl's Ultra Facial Cream 24-Hour Moisturizer


We've always been fans of this long-lasting moisturizer, which gets right down to business using Squalane and Glacial Glycoprotein. Plus, it's got a lightweight, nongreasy feel that we love. And — new in 2019! — the top-selling stuff is made without parabens. 


Charlotte Tilbury Magic Cream in 30mL


Charlotte Tilbury's beloved Magic Cream is Dorinda Medley's holy-grail moisturizer. (Ours too, by the way.) A complete savior for dry, dull, winter skin, this jar of skincare heaven does have a hefty pricetag to match its level of greatness. The good news is the brand just launched a smaller-sized 30mL tub at a fraction of the price of the standard size! So if you're looking to test the cream at a lower risk to your wallet (we're pretty sure you'll love it, but anyways...), or if you just aren't quite ready to drop $100, this new launch is perfect for you. 



Charlotte Tilbury Cleansing Ritual

Speaking of Charlotte Tilbury... this new cleansing set is billed as a "spa-in-a-jar." Start with the Citrus Oil Radiance Cleanse to even out and brighten up your skin, then use the Purifying Charcoal Cleanse to draw out impurities. There's something so indulgent about a double-cleanse, and the regime will leave you feeling squeaky clean and soft.  


Beautyblender Spray


The Erika Girardi-approved brand just dropped a spray that offers a slew of benefits with each spritz. Not only will it set your makeup; it also illuminates the skin and gives it a boost of hydration thanks to ingredients like hyaluronic acid.

Slip Sleep Mist


Who needs a cup of chamomile tea? Before bedtime, spritz this calming mist into the air. Then lay back, inhale the dreamy, chamomile-lavender scent, and dream of lying back in a field filled with wildflowers. You might want to stock up on extra bottle to take to work, too — who couldn't use a little desk-side relaxation from time to time? 

Slip Relax Roller


Slip also makes an oil that blends cedarwood with lavender and bergamot. Roll the potion onto your pressure points, inhale deeply, and relax.

Tatcha Dewy Skin Cream


This rich, fast-absorbing cream is set to launch on March 1 at — but Kim Kardashian West has already tried it. That's because her makeup artist, Mario Dedivanovic, is a big fan of it already. In a recent master class, Dedivanovic shared that the cream gives skin a dewy, shimmer-free finish. It also visibly plumps up the skin — and quick! 

NuFACE FIX™ Line Smoothing Device


This new micro-current device makes skin look tighter, softer, and more firm. It's also great to have on hand when you're short on sleep: it helps eyes appear less puffy in a pinch. 

 IT Cosmetics Bye Bye Foundation Hydrating Powder With Brush


We don't always think of powder as moisturizing or hydrating, but this new product is both. (And thank goodness — who likes the look of caked-on powder?) It gives full coverage with a matte finish, and comes with a brush that's made to buff it all in. 

Nügg’s Watermelon Face and Sleep Mask


We already know that watermelon works wonders on the skin (remember when this was all the rage?) Plus, we'll never kick a pretty pink mask out of bed. Literally! This hydrating potion is made to be worn overnight, and you'll wake up looking positively aglow. 

Sally Hansen Airbrush Legs Illuminator


You already know that Housewives love their Sally Hansen products, so just wait until they catch wind of this. The new illuminator can make legs appear longer and leaner, and it has a super lightweight formula. 

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The Lookbook is Bravo’s celebration of personal style. We keep you up to date on the inspiring looks from trend-setting stylistas, test and report on the most-coveted fashion and beauty products, and offer solutions to all your style-related conundrums. Like us on Facebook to stay connected to our daily updates.

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